Category: Bethenny's Favorites
The fundamental mascara. An inky, ultra-pigmented black mascara that is clean, cruelty-free, and conditioning. Separates, lifts, and volumizes lashes in one fell swoop. Use a little to keep it natural. Layer to go bold.
A curved wand captures inner corner baby lashes and lengthens outer lashes. Formulated for flexibility and softness.
I've been using this for a few weeks and love how one coat gives me enough volume without looking clumpy. The inky black pigment really makes my lashes pop.
After years of trying clean mascaras that flake or smudge, this one actually stays put all day while still being gentle on my lashes. The ultra-pigmented black color gives a dramatic look with just two coats.
Finally, a mascara that gives me volume without turning my lashes into a clumpy mess. The pigment is so rich that one coat is all I need for a natural daytime look.
I’ve been using this for a week and the ultra-pigmented black formula gives my lashes serious volume without any clumping. Love that it’s clean and conditioning too—my eyes feel fine even after a long day.
Finally, a mascara that doesn’t flake or smudge by midday — the conditioning formula actually feels nice on my lashes. I used just a light coat for a natural look, and it still gave me noticeable volume and separation without looking clumpy.
I was worried clean mascaras wouldn’t hold a curl, but this one lifts my lashes nicely and the ultra-pigmented black really makes my eyes pop. It’s conditioning too, so my lashes don’t feel brittle after a long day.
Finally, a mascara that actually separates each lash without leaving clumps—the inky black formula is so pigmented, one coat gives me that wide-awake look. I love how it lifts and holds a curl all day without flaking or smudging.
I was so tired of clumpy lashes, but this one separates and lifts perfectly without looking spidery. The fact that it's clean and conditioning is a bonus for my sensitive eyes.
Finally, a mascara that actually lifts my lashes without clumping — the inky pigment gives me that dramatic look with just one coat. Love that it’s conditioning and cruelty-free, so my lashes feel softer at the end of the day.
I was skeptical about a "clean" mascara lasting all day, but this one holds my curl and doesn't flake or smudge, even after a long work shift. The jet-black pigment makes my lashes look so defined in just one coat.