How to Clean Your Makeup Brushes: Eye Fluffy Brush Care

Quick answer

Clean your Eye Fluffy Brush weekly with a gentle cleanser and reshape the bristles before air-drying to preserve its softness and shape.

Step-by-step brush cleaning guide

1. Wet the bristles: Hold the brush under lukewarm running water with the bristles pointing downward. Avoid getting water into the ferrule (the metal part) — that loosens the glue and causes shedding. Never soak the whole brush or submerge the ferrule.
2. Apply cleanser and lather: Squeeze a pea-sized drop of gentle brush cleanser into your palm or onto a silicone cleaning mat. Swirl the damp bristles in the cleanser until you see a lather. Work the product through the bristles for about 30 seconds. Use a dedicated brush cleanser; dish soap can dry out natural bristles.
3. Rinse thoroughly: Rinse under lukewarm water, still pointing the bristles downward. Continue until the water runs clear — leftover soap residue can irritate eyes or make the brush feel sticky. Check the water at the base of the bristles; that's where residue hides.
4. Gently squeeze and reshape: Pat the bristles with a clean, dry towel to remove excess moisture. Then reshape the brush head to its original fluffy dome shape using your fingers. Do not pull or tug the bristles. Reshaping prevents the brush from splaying out as it dries.
5. Air-dry flat or slightly angled: Lay the brush flat on a towel with the bristles hanging slightly off the edge of a counter or table. This allows air to circulate and prevents water from seeping into the ferrule. Avoid drying upright in a cup — that traps moisture. Drying takes 6–12 hours; never use a hair dryer or place on a radiator.

Product spotlight

• Eye Fluffy Brush: The Eye Fluffy Brush is designed for straightforward, effortless application — sweep it across lids for an even wash of color or all-over blending. Regular cleaning ensures the bristles stay fluffy and the brush continues to deliver that smooth, even application without streaks.