Jones Road Beauty

The Mascara

The Mascara - Main image
$14 $28 In stock

Category: Shawn's On-the-Go Essentials

The fundamental mascara. An inky, ultra-pigmented black mascara that is clean, cruelty-free, and conditioning. Separates, lifts, and volumizes lashes in one fell swoop. Use a little to keep it natural. Layer to go bold.

A curved wand captures inner corner baby lashes and lengthens outer lashes. Formulated for flexibility and softness.

Customer Reviews (4.9 / 5 · 25 reviews)

Matthew E. ★★★★★

I've been through a dozen mascaras that clump by noon, but this one actually holds the curl and separates every lash without that spidery look. The conditioning formula is a nice bonus—my lashes feel soft at the end of the day instead of brittle. Just a light coat gives me that natural "my lashes bu

Avery ★★★★★

First swipe gave me that wide-awake lash look without any clumping — the ultra-pigmented black is seriously rich. It separates each lash while adding just enough volume for daily wear.

Zoe D. ★★★★★

I was a bit skeptical at first but after a few swipes this mascara gives amazing volume without clumping. The ultra-pigmented formula makes my lashes look full with just one coat for a natural look.